May 4, 2020
Quentin Langley, the author of Brandjack and an Adjunct
Professor discusses a number of fascinating topics related to
ethics in public relations. Specifically:
1. What to do if one of your students is accused of apostasy and treason?
2. Can ethical PR pros really follow the "Do not lie" maxim?
3. Global ethics challenges
4. Ethical challenges with brandjacking