May 20, 2019
Michael Smart, a leading media relations trainer and coach discusses ethical pitfalls PR pros may face in media relations and shares practical advice on how to avoid them, including:
May 13, 2019
Cheryl Procter-Rogers, APR, Fellow PRSA, a PR and business strategist discusses:
- What to do when you are asked to spread bad information about a competitor
- Tips for creating an ethical decision framework
- How NASCAR helped her fight confirmation bias
May 6, 2019
Beth Monaghan, co-founder and CEO of Inkhouse discusses a number of key PR ethics challenges with Ethical Voices, including:
- What to do when your client asks you to leak confidential documents
- How to ethically handle high-performing, toxic employees
- Steps every agency and business can take to help drive panel diversity