Adam Ritchie, the
principal of Adam Ritchie Brand
Direction, discusses a number of controversial ethical issues,
including why it’s time to stop PR’s addiction to fake newswire
metrics.
Ethical Voices is a weekly podcast featuring real stories, from real PR professionals about real ethical issues they have faced. Hosted by Mark McClennan, APR, Fellow PRSA, each week highlights a new PR professional and one key ethical decision or challenge they faced in their career.