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Ethical Voices Podcast: Real Ethics Stories from Real PR Pros

Oct 20, 2025

This week on EthicalVoices, Amie Hoffner, Vice President of Corporate Communications at American Dairy Queen Corporation, shares why communicators need the same protections as attorney–client privilege — and how to stay ethical when the lines between PR, marketing, and media blur. She discusses:

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Aug 4, 2025

Dick Martin, the retired Chief Communication Officer for AT&T and Chairman of the Board of the PR Museum, discusses a number of important ethics issues, including:

1) How a single racist cartoon exposed deeper organizational issues and sparked meaningful change

2) Why telling the truth in PR isn’t always easy

3) Why...


Jul 7, 2025

This week on Ethical Voices, Tammy Gordon, the (past) public information department manager for the Coachella Valley Mosquito and Vector Control District. [Editors note: I sat on this interview for way too long and she is now Director of Public Affairs at the Citrus Heights Water District], discusses a number of...


May 27, 2025

This week on Ethical Voices, Carolyn Smith Casertano, MA, APR, Fellow PRSA, professor of practice in the Department of Communication at the University of Arizona, discusses a number of important ethics issues including;

1) How to effectively address management decisions that conflict with your values

2) What to do when...


Mar 10, 2025

Fabiana Meléndez Ruiz, a strategic storyteller serving as the founder and CEO of Refuerzo Collaborative, discusses a number of important ethics issues including:

1) How to counsel effectively when your client has a culturally insensitive idea
2) How can you help organizations go beyond their biases
3) Unexpected ways...