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Ethical Voices Podcast: Real Ethics Stories from Real PR Pros

Oct 26, 2020

Keith Green, assistant professor at Montclair State and former vice president of B2B communications and partnerships at Guinness World Records, discusses:

1) DEFG: Four common reasons for ethical failures

2) The challenge of living in the world of now

3) Ethics issues he observed in sports public relations


Oct 19, 2020

Bestselling marketing and CX author, and inspirational speaker Jay Baer discusses the ethics lessons you can learn from beer, football and food.

Specifically:

1) How to ethically work for competing companies

2) The rampant issue of IP Theft

3) Restaurants’ ethical dilemma: COVID disclosure

 


Oct 12, 2020

Todd Van Hoosear, the Chief Engagement Officer for Business Breakthrough Network and a visiting instructor at Boston University, discusses a number of important ethics topics, including:

  1. What do ethical PR professionals do when they are faced with conflicting loyalties?
  2. The ethics challenges of a post-truth era
  3. The...


Oct 5, 2020

Mark Cautela, the Head of Communications for Harvard Business School, discusses a number of important ethics topics including:

1) Why you need to act quickly and decisively on even small ethics concerns

2) When company and team before self is not ethically appropriate

3) What to do when your boss asks you to fudge...